![]() Visit and follow on Facebook, Instagram and Twitter.įlecha Azul Tequila is a single estate-grown, ultra-premium, additive-free tequila created to taste like tequila tastes in Mexico. and Asia, there’s always a fiesta waiting at On The Border. With more than 120 restaurants in the U.S. Known for its award-winning margaritas, house-made salsa, and sizzling mesquite-grilled fajitas, On The Border is a fan-favorite destination for authentic, contemporary Mexican food and vibrant good times. “Working with On The Border is a big move for us, because this is the first full-service, on-premise national restaurant to bring in Flecha Azul Tequila,” says Marquez.įounded in 1982, On The Border Mexican Grill & Cantina is the world's largest Mexican casual dining brand. In 2022, fueled by his belief in the co-founders and the quality craftsmanship behind the product, Wahlberg joined as a principal investor, actively supporting the brand's growth. “Not only is this partnership special for our guests, but it also builds on recent brand momentum around menu innovation, new rewards program, and franchise growth,” says Suzie Tsai, vice president of marketing at On The Border.įlecha Azul Tequila was founded by first-generation Mexican-American professional golfer Abraham Ancer and Mexican-born entrepreneur Aron Marquez to create an elegant brand that honored their Mexican heritage and tasted like tequilas back in Mexico. ![]() Just in time for Cinco de Mayo, Friday, May 5, Wahlberg will be hosting a virtual live toast for fans and friends of On The Border throughout the world to celebrate. “Flecha Azul Tequila is one of the best tequilas on the market today, and we’re extremely proud to offer it to our guests.” ![]() “This collaboration brings excitement to both On The Border, known for our award-winning margaritas, and Flecha Azul Tequila with Mark and their team being truly genuine and engaged in the launch,” says Tim Ward, CEO at On The Border. On The Border’s leadership and culinary teams worked directly with Wahlberg to create the new, premium margarita called ‘Marky Marg’ made with Flecha Azul Blanco, sold exclusively at On The Border. Flecha Azul Tequila is an ultra-premium, additive-free and authentically-crafted tequila made from 100-percent blue weber agave in Tequila, Jalisco, Mexico. DALLAS-( BUSINESS WIRE)- On The Border Mexican Grill & Cantina, the world’s largest Mexican casual dining brand, is partnering with actor, producer and businessman Mark Wahlberg to launch Flecha Azul Tequila at its more than 120 restaurants in the U.S.
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